Senior Data Design Analyst

Salary: £29,000 - 55,000 per year

Requirements:

• 5+ years of experience in analytics, data design, data analysis, product analytics, game analytics, or a related data-focused role.
• Bachelors degree or equivalent experience in a quantitative, technical, analytical, or design-oriented field.
• Strong understanding of event-based data, data schemas, data quality principles, and how raw telemetry supports downstream analytics and data modelling.
• Ability to translate ambiguous stakeholder questions into structured data requirements and practical telemetry designs.
• Familiarity with SQL and working with large-scale datasets to investigate, validate, or interpret behavioural data.
• Excellent written communication skills, with the ability to create clear specifications, documentation, and guidance for both technical and non-technical audiences.
• Strong attention to detail and ability to reason through edge cases, data lineage, implementation constraints, and downstream usage patterns.

Responsibilities:

• Partner with game development, analytics engineering, and data science stakeholders to understand gameplay systems, product questions, and downstream data needs.
• Design clear, consistent, and scalable telemetry specifications that capture player behaviour and game systems accurately while supporting efficient data model pipeline consumption.
• In collaboration with the Game Data Development team, translate analytical requirements into raw telemetry event designs, schemas, naming conventions, validation rules, and documentation that can be implemented by development teams.
• Review proposed telemetry designs for completeness, quality, consistency, and suitability for downstream modelling, reporting, experimentation, and machine learning use cases.
• Collaborate with analytics engineers to ensure telemetry is structured to reduce transformation complexity and improve reliability of curated data products.
• Support the Data Integrity & Operations teams telemetry QA by defining expected behaviours, edge cases, acceptance criteria, and validation checks for new or updated game instrumentation.
• Maintain documentation and design standards that improve discoverability, governance, and consistency across game telemetry.
• Contribute to best practices for event taxonomy, schema design, metadata capture, and lifecycle management of telemetry definitions.

Technologies:

• Support
• Machine Learning
• SQL

More:

We create world-class entertainment experiences and work on some of the most rewarding, large-scale creative projects in the industry within an inclusive, highly motivated environment. We are hiring a skilled Data Design Analyst who is passionate about video games and data design. This is a full-time, permanent, in-office position based in our unique game development studio in the heart of Leeds, England. Our Analytics team provides insights and actionable results to stakeholders across the organization, partnering with multiple departments to measure and improve the success and health of our games. We collaborate as a distributed team to develop innovative data pipelines, data products, data models, reports, analyses, and machine learning applications. The Data Design function works closely with game development, analytics engineering, and data science teams to design telemetry that is reliable, interpretable, and optimized for downstream data model and pipeline consumption. We are committed to equal opportunity, dignity, and respect, and we provide reasonable accommodations to qualified applicants and employees as needed.

last updated 36 week of 2026