AWD Online

AWD Online

South Croydon, London

AI Adoption Lead

Full-Time£50,000 - 50,000 per yearпозавчераUnited Kingdom
IT

Job Description

Salary: £50,000 - 50,000 per year

Requirements:
  • Hands-on experience using AI and automation tools to improve workflows, including prompt design, automated summarisation or classification
  • Experience building automated reporting products and dashboards using tools such as Power BI or Looker Studio
  • Ability to interpret qualitative and quantitative insight, identify evidence gaps and produce reports that inform communications
  • Experience embedding monitoring tools, such as social listening or reputation tracking, into organisational workflows
  • Proven ability to introduce new ways of working across diverse teams and influence senior stakeholders
  • Experience producing high-quality guidance and training materials to support sustainable technology adoption
  • Experience mentoring or coaching colleagues to build capability and confidence with new tools
  • Ability to demonstrate changing and improving, communicating and influencing, and working together
  • Ability to travel to other offices as required
  • At least 60% office attendance
  • A Basic DBS Check is required for this role
Responsibilities:
  • Lead practical AI use within communications, aligning activity with wider strategy, governance, standards and risk controls
  • Develop AI-enabled tracking, automated dashboards and reusable reporting using Power BI or Looker Studio
  • Identify, test and implement AI tools for content creation, drafting, campaign optimisation and evaluation
  • Review horizon scanning, social listening, reputation tracking and campaign evaluation, reducing duplication and closing gaps
  • Define priority questions, metrics and reporting needs with senior stakeholders, and advise on AI use
  • Create end-to-end processes for gathering, triaging, escalating and applying insight to communications planning
  • Connect communications, digital, data and internal teams to share good practice and support effective AI use
  • Produce guidance, deliver workshops and coach colleagues to build confidence and sustainable adoption
  • Create a practical roadmap with milestones and success measures for permanent ownership
Technologies:
  • AI
  • Support
  • Looker
  • Power BI

More:

We offer an opportunity to shape practical AI adoption across a high-profile communications function by developing tools, workflows and insight products. The role, officially known within the organisation as Communications AI Integration Lead, supports safe and useful AI-enabled ways of working across campaign planning, content, evaluation and social insight. You will work with senior stakeholders and digital, data and communications colleagues. The position is a 12-month fixed-term contract, available full-time or part-time (at least 30 hours per week for part-time roles), with a salary of up to £51,402 per annum pro rata. It is hybrid, with at least 60% of working time in the office and the remainder at home or in the office under a non-contractual arrangement. You may be based at the site closest to your home: Croydon; Leicester or Nottingham; Peterborough; Durham; Birkenhead or Warton; Weymouth, Gloucester or Plymouth; Swansea; Coventry or Telford; or Kingston upon Hull. Benefits include flexible working hours subject to operational requirements, a defined-benefit career-average pension with inflation protection and generous contributions, 28.5 days of annual leave pro rata plus UK public bank holidays, enhanced family leave, professional accreditation support, a sports and social club, retailer discounts, up to three paid volunteering days per year, learning and development opportunities, two-times death-in-service benefit and access to trade union membership. We also offer the opportunity to work on a practical roadmap for continuous improvement and lasting capability.

last updated 39 week of 2026

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About AWD Online

AWD Online

AWD Online

South Croydon

IT

Skills & Technologies

GoScalaGitAIUI

Inferred from job description

Salary Insight

£50,000

This role

£85,000

UK median

This salary is 41% below the UK median for Lead roles (£85,000/yr).

Based on 2024–2025 UK technology sector benchmarks

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