Digital Product Manager (Fundraising)

Salary: £40,000 - 40,000 per year

Requirements:

• Experience managing digital products or websites, including creating and evolving roadmaps and delivering continuous improvement.
• Experience managing fundraising products and tools such as Fundraise Up, Enthuse, GoDonate, Funraisin, JustGiving or similar digital platforms.
• Experience building trusted relationships with stakeholders, suppliers and teams across a complex organisation.
• Experience working in agile environments, using approaches such as Scrum, iterative delivery and continuous learning.
• Experience using analytics, including Google Analytics 4, to understand user behaviour and improve supporter journeys.
• Strong communication skills and the ability to communicate clearly with different audiences.
• A curious, collaborative mindset with the ability to solve problems and work with others to create positive change.
• Relevant experience may also come from digital delivery, ecommerce, website management or improving online experiences.
• You do not need to meet every requirement to apply if you have the skills and experience to make a difference.

Responsibilities:

• Manage and improve our digital fundraising products, including donation journeys, event registration platforms and third-party fundraising tools.
• Create and evolve product roadmaps, helping teams understand what we are improving and why.
• Use analytics, user feedback and testing to improve supporter journeys and increase engagement.
• Work with colleagues, technical teams and external suppliers to deliver improvements.
• Build strong relationships across the organisation and bring teams together around shared goals.
• Champion accessible and user-friendly digital experiences.
• Support agile ways of working through collaboration, learning and continuous improvement.
• Share knowledge and help colleagues feel confident using digital products and tools.
• Use insight, data and product expertise to understand what supporters need and turn those insights into improvements.

Technologies:

• Support
• AI
• MS Teams
• Product Manager

More:

We are Alzheimers Society, the UKs leading dementia charity and the only one tackling all aspects of dementia by giving help and hope to people living with dementia today and in the future. We support people facing the most frightening times of their lives, fund ground-breaking research, and campaign to make dementia the priority it should be. This role sits within our Digital and Ecommerce team in our Income and Engagement directorate, working closely with colleagues across Fundraising, Digital, Data and Technology. We offer a generous double-matched pension scheme, 27 days annual leave plus bank holidays and wellbeing days, a free Health Shield Cash Plan, 24/7 EAP, Thrive mental wellbeing support, virtual GP services, Society Plus discounts and wellbeing resources, flexible working, family-friendly policies, life assurance, a free Will-writing service, and long service awards. We are committed to Equity, Diversity, Inclusion and Belonging, and we encourage applications from under-represented groups.

last updated 31 week of 2026